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Being able to properly stop and steer your vehicle in snowy and/or icy conditions is a must.

Installing Winter Tires will enhance performance for a new level of control during winter conditions. Snow tires are made from a softer rubber which allows them to retain their flexibility in colder weather and gives the tire a better grip. Our friendly and knowledgeable tire center staff will help you find the right snow tires for your vehicle so you can have a much safer winter commute.

Winter Tires = Safety, Handling & Performance

Winter tires can reduce stopping distance by up to 25%, or two to three car lengths because they were designed for hazardous conditions.
Winter tires provide significant improvement in control, traction, and performance in winter driving conditions.
Although most all-season tires have a Mud and Snow rating, they do not meet the Severe Winter Service Traction Standard.
Winter Tires can save consumers money by reducing the risk of costly accidents and collision repair. Winter tires also save wear and tear on your 3-season tires, extending their lifetime since they won't be subject to ice and snow.
Winter tires are composed of softer compounds designed to maintain grip and malleability at low temperatures. The addition of silica and other additives to the tire tread decreases wear and provides enhanced traction in wet conditions.
Optimized design featuring increased number of lateral biting edges. Enhanced siping - when cornering, these small transverse slits on the outer edges of the tread and tread blocks squeeze together to form a solid tread block and provide better grip.

Common Objections:

Depending on winter weather conditions in your area, Winter Tires can improve the driving experience. Winter Tires are recommended for areas where the temperature is 45 degrees and below the majority of the time. The difference between a winter tire and an all-season tire is the tread design and the rubber compound. When the air gets colder, the rubber on an all-season tire loses its flexibility and decreases tire traction. A Winter Tire provides the added peace of mind that comes from better grip and vehicle control.
Winter Tires should be mounted at all four corners. A good analogy is shoes: if you wear a hiking boot on one foot and a summer sandal on the other, equal traction in snow or slush is not possible. So, be safe and put four Winter Tires on the vehicle.
Winter Tires are about the same price as all-season tires but in effect they will save you money in the long run since you are not using your all-season tires all year round.
ABS and traction control help control the vehicle, but ABS will help you keep from locking up the brakes, but you will decrease the braking distance if you have Winter Tires. It also will not optimize lateral traction to help you turn. Traction control is like AWD, it gets you going, but does not help with stopping or turning.
Tire manufacturers produce a limited amount of Winter Tires per year. Selection and availability is better earlier in the season.

Questions About Winter and Snow Tires?

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